|This post is written by Randy|
This Japanese unique street wear brand, PHENOMENON, just showed its spring/summer 2013 collection on the runway in Tokyo. Designed by Takeshi Osumi, this brand was founded back in 2004. PHENOMENON, which concept of the brand is “music”, is really popular among the Japanese boys. The clothes have a strong influence of urban and hip-hop in every design, however, we could still find the beauty element in every design. In this Spring/Summer 2013 collection, PHENOMENON presents us with lots of dashing clothes with the terrific colour blocking, make this Spring/Summer collection looks really fresh. For instance, the mixing design of camo and flower pattern shirt or the rainbow-coloured coat that are very out of this world. So,for those who want to look trendy and shiny, PHENOMENON spring/summer 2013 collection might be the right choice to wear for the next year.